Roy’s in Amboy hosts Olympus video and photo shoot

The Olympus website is prominently featuring the Route 66 landmark Roy’s in Amboy, Calif., as a way to promote the camera company’s OM-D model.

A screen capture from a scene of the video shoot is shown above. But I urge you to see the videos and photos from the Roy’s shoot here.

Commercial photographer John Sterling Ruth presided over the shoot. According to a blog post by Reid Carrescia, the shoot at Roy’s happened about three months ago. According to Ruth and Carrescia, the shoot included 100-degree heat, 50 mph winds and lots of dust.

Two observations:

  • The video and photographs show the capabilities of the camera very well.
  • It’s nice to see photographers employing middle-aged models for their shoots.
  • The Route 66 shoot started showing up on the Internet in late July.

    And, according to my Shazam app, the song playing in the video is “Boy With a Kite” by Joe Moralez. You can download the song for 99 cents from Amazon here.

    (Hat tip: Jim Hinckley)

    2 thoughts on “Roy’s in Amboy hosts Olympus video and photo shoot

    1. Very nice as expected…this is after all designed to sell cameras. It should also be noted the 16 still images shown utilized a dozen lenses plus two converters.

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