“End of Trail” sign to be unveiled at Santa Monica Pier

Santa Monica Pier, the symbolic western terminus of Route 66, will be unveiling an “End of Trail” sign at 9:30 a.m. Wednesday, according to Jim Conkle of the Route 66 Alliance.

Across from the sign will the the 66 to Cali kiosk run by Dan Rice, who sells American-made apparel with a Route 66 theme.

The event is sponsored by the Alliance, Santa Monica Convention and Visitors Bureau, and the Santa Monica Pier Restoration Corp.

There also will be a short car cruise from Santa Monica to the pier before the event. If you wish to participate in the cruise, e-mail Conkle at jimconkle(at)verizon(dot)net.

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