MOFILM recently ran a video contest for Chevrolet’s Route 66 campaign where entrants were vying for $8,000 in cash, two tickets to the Lollapalooza music festival in Chicago, round-trip tickets, accommodations, and screening of the film at MOFILM’s awards night.
The contest wanted entrants to “re-create the spirit of Route 66.” MOFILM also is running a bigger Chevrolet Route 66 ad contest, where the winner gets to see the video during the Super Bowl 2012 telecast.
Here was the winner, with the footage and music created by William Kirkley. It was shot in Southern California’s desert, which gives it a Route 66 flavor:
https://youtu.be/qVcNgFaV1hQ
This one, inspired by the Pacific Coast Highway, finished second:
https://youtu.be/zOBDtI2DYyA
The third-place finisher was shot in England:
https://youtu.be/2Gib7-nBkE8
Fourth place was titled “Decisions, Decisions”:
https://youtu.be/Y3cpc9ax5hE
Fifth place was a snowboarding video:
https://youtu.be/fFHLJUj6CIU