The Sky-View Drive-In in Litchfield, Illinois, during a scavenger hunt will be giving away special magnets along varying locations on Route 66 that are good for a special gift and free tickets at the theater.
According to a news release from the theater and the Illinois Route 66 Scenic Byway:
The Sky View Scavenger Hunt involves finding a limited-edition magnet that will be hidden at famous Route 66 locations. Once found, these magnets are to be turned in at the participating business for a special gift and two free tickets to any movie at the Sky View, including the popular Throwback Series of Sunday movies from April through September. […]
“We love the fact that the Sky View Scavenger Hunt brings attention to fellow Route 66 attractions in the area while at the same time offering free drive-in tickets and prize packages,” said Geoff Ladd, assistant director of Illinois Route 66 Scenic Byway. “This year’s throwback line-up is especially awesome!”
“This is such a great way to have fun on Illinois 66, and we love partnering with other 66 businesses,” said owner Mindy Pastrovich. “Our First Route 66 scavenger hunt business is located in a Blue Carpet Corridor Town. Look for more clues on social media over the next week as hunters narrow in on our first featured business!”
For more information, contact Sky View Drive-In at (217) 324-4451, visit litchfieldskyview.com and get more clues on Facebook and Instagram pages for the Sky View.
Here is an image of the magnet — one of 50 available:
As for the Throwback Series, moviegoers attending “Smokey and the Bandit” on Sunday in a 1976-1977 Pontiac Firebird Trans-Am will get special front-row parking (contact Sky View in advance to make special arrangements). The Trans-Am became famous in the film that stars Burt Reynolds, Sally Field, Jerry Reed and Jackie Gleason.
Other films on the Throwback Series schedule:
- May 12 — “The Sound of Music”
- June 9 — “Dirty Harry”
- July 14 — “Goonies”
- Aug. 11 — “Stand By Me”
- Sept. 8 — “Psycho”
Throwback Series films are screened the second Sunday of each month from April to September.
(Image of the Sky View Drive-In in Litchfield, Illinois, by Stu Rapley via Flickr; image of the Sky View’s special-edition magnet courtesy of Geoff Ladd)
That’s an awesome way to cross-promote with other Rt. 66 businesses. Can you have magnets like this made to sell at the concession stands that vary slightly from the scavenger hunt model? We have fridge magnets from more than 70 Rt. 66 businesses (some no longer with us), and these would be a sure seller.