Stories on Preserve Route 66 trip drew potential audience of 1.1 billion

The Route 66 Road Ahead Partnership a few days ago issued its third-quarter report. Among the interesting nuggets is the National Trust for Historic Preservation’s Preserve Route 66 road trip generated more than 1,000 news stories and drew a potential audience of 1.15 billion. Here are the tidbits from the report: — The National Trust’s … Continue reading Stories on Preserve Route 66 trip drew potential audience of 1.1 billion