This sounds counterintuitive, but publishers and authors are using videos and other multimedia to help promote the written word.
That includes Ron Chavez, former owner of the famed but long-closed Club Cafe on Route 66 in Santa Rosa, N.M. He posted a video on YouTube today to promote his 2008 collection of short stories and poems, “Time of Triumph”:
My review of “Time of Triumph” can be read here.
Chavez also is selling his latest book, “Winds of Wildfire,” through his website. And lest you think Chavez has abandoned his culinary talents, he also is selling mix for his award-winning red chile salsa.