Fire damages two guest rooms at Fender’s River Road Resort in Needles

A recent fire damaged two guest rooms at the Fender's River Road Resort in Needles, California, though the Route 66 landmark still is operating. Pat Bremer of the Road Trip Memories page on Facebook posted a photo of the damage during the July 4 holiday: A clerk who answered the phone at Fender's said the … Continue reading Fire damages two guest rooms at Fender’s River Road Resort in Needles

Rosie Ramos, manager of Fender’s River Road Resort in Needles, dies of cancer

Rosie Ramos, the beloved manager of Fender's River Road Resort in Needles, California, and an ambassador to Route 66, died of cancer over the weekend. Tributes to Ramos poured into social media even before her death when friends and relatives let it be known in recent days she was in the hospital, then in hospice … Continue reading Rosie Ramos, manager of Fender’s River Road Resort in Needles, dies of cancer

Sign at Fender’s River Road Resort shines again

The historic neon sign at Fender's River Road Resort in Needles, California, shined again Saturday evening during a relighting ceremony. Here's a short video posted on Facebook by the good folks from Route 66 Navigation: Jim Hinckley also hosted an hour-long Facebook Live session before the sign was fired up. Colorado photographer and videographer KC … Continue reading Sign at Fender’s River Road Resort shines again

Restored Fender’s River Road Resort sign likely will shine again June 8

The organizer of a campaign to restore the historic neon sign at Fender's River Road Resort in Needles, California, said the sign likely will shine again the evening of June 8. KC Keefer, who led the crowdsourcing campaign to restore the sign, made the announcement on a Facebook post Thursday: In exactly one week we … Continue reading Restored Fender’s River Road Resort sign likely will shine again June 8

Fender’s River Road Resort sign removed for restoration

The historic neon sign at Fender's River Road Resort in Needles, California, recently was removed so it can be restored. Photographer KC Keefer, who launched a fundraising effort in early 2018 to restore the sign, sent out a news release Wednesday that stated: The plan is to completely refurbish the neon “Motel” sign at Fenders … Continue reading Fender’s River Road Resort sign removed for restoration

Genuine Route 66 Life returns with Fender’s River Road Resort

After a long hiatus, KC Keefer of the Genuine Route 66 Life video series recently returned with a new video at Fender's River Road Resort and Motel in Needles, California. Interviewed is Rosie Ramos, the public face at the historic Route 66 property. https://youtu.be/Y89kQfJzwyM A few months ago, Fender's also embarked on a Relight the … Continue reading Genuine Route 66 Life returns with Fender’s River Road Resort

Fender’s River Road Resort launches neon-sign restoration campaign

Fender's River Road Resort in Needles, California, recently launched a fundraising campaign to restore the neon lighting of its classic sign. Fender's, which proclaims itself the only motel on the Colorado River and Route 66 in Needles, has set donation levels of $25, $100, $250 or $500. Prizes for a donation range from an old-style, … Continue reading Fender’s River Road Resort launches neon-sign restoration campaign