Look who's arrived to the party -- the fabled neighborhood of Hollywood in Los Angeles is seeking a Hollywood Route 66 Business Improvement District along a 2 1/4-mile stretch of the Mother Road, reported the Beverly Press. The newspaper reported Los Angeles City Councilman Tom LaBonge is one of those who've taken the lead on the project: Business owners … Continue reading Hollywood seeks a business improvement district on Route 66
Tag: Route 66 Economic Impact Study
“Route 66: The Road Ahead” report released
The World Monuments Fund this month released its report on the "Route 66: The Road Ahead" roundtable held in November at Anaheim, California, that involved many movers and shakers of the Route 66 community. The 67-page Acrobat document can be read in its entirety here. I commend it to your attention. Much of the report … Continue reading “Route 66: The Road Ahead” report released
Did Springfield, Missouri, miss the boat in promoting Route 66?
A few days ago, the Springfield News-Leader published a long, soul-searching piece titled "Selling 66" that asks the question: Has Springfield, Missouri, done a good job promoting Route 66? If you have to ask, you know the answer. Springfield has realized its error and is trying new things to bring tourists, including the future Birthplace of … Continue reading Did Springfield, Missouri, miss the boat in promoting Route 66?
Will the Route 66 festival transform Kingman?
The Kingman Daily Miner newspaper posted an interesting article this week about Route 66's growing economic influence and whether the upcoming International Route 66 Festival will transform the host town of Kingman, Arizona. The article borrows heavily from the influential Route 66 Economic Impact Study and anecdotal evidence on how Route 66 affects other towns, … Continue reading Will the Route 66 festival transform Kingman?
Illinois county taking next steps for establishing Route 66 corridor
Will County, Illinois, near Chicago, is about to take the next steps in transforming Illinois Highway 53 into more of an attraction for Route 66 tourists, reported Shaw Media. The 20-mile stretch of Illinois 53 runs from about Interstate 80 in Joliet to Braidwood. Larazza said more than 30 businesses and other stakeholders involved in … Continue reading Illinois county taking next steps for establishing Route 66 corridor
Future of Route 66 will be discussed at two-day event
A invitation-only gathering called "Route 66: The Road Ahead" is scheduled for Nov. 20-21 near Cars Land in Anaheim, Calif., will serve as a discussion of future opportunities for Mother Road preservationists and businesses in the wake of the 2012 Route 66 Economic Impact Study. The meeting is being organized by the World Monuments Fund with help … Continue reading Future of Route 66 will be discussed at two-day event